Jeremy McConnell has "really messed up this time".
The ‘Celebrity Big Brother’ star – who is dating ‘Hollyoaks’ beauty Stephanie Davis on and off – has admitted to sleeping with someone else soon after he left the reality show but insists he hasn’t cheated as they weren’t officially together at the time.
A source told the Daily Mirror newspaper: "Jeremy seems to be writing his own agenda with the media. Despite being so new to it he feels he can decide what to say and what is best for his career.
"He said with true conviction that he hasn’t cheated, putting on social media that this was the case and getting his friend Scotty to do the same.
"He has no direction and no one is guiding him in how to play the media. He’s a loose cannon and he has really messed up this time."
As it is feared he has lost direction, it has been revealed that Stephanie has been admitted to hospital after suffering an asthma attack.
An insider said: "Stephanie went to hospital yesterday for an asthma attack. She didn’t have her inhaler. She’s had an up and down week with all the stress that’s going on and it’s being presumed that was the trigger. An ambulance was called and she spent four hours being treated."